ACTIVATION

YouTube House

Sundance Film Festival 2017

YEAR

2017

LOCATION

Park City, Utah

PROGRAM

Experiential brand activation,
Sundance Film Festival

CLIENT

Say OK, You Tube

PROJECT DESCRIPTION

This year’s YouTube House highlighted YouTube Red influencers, and the original content they produce.  There was excitement on tap during the event with live music, discussion panels, and the world premier of a YouTube Red original film “This is Everything: Gigi Gorgeous”. To be candid we all fell in love with Gigi, what an amazingly human being living her life in such a beautiful way….inspiring to say the least!

STUDIO TEAM

WOW atelier; Gregory Walker, Benjamin Wiemeyer, Jon Turkula

COLLABORATORS

SAY OK Casey Conway, William Quinby, Vanessa Haley, Nolan Foster, Sara Grossman

TMP Trevor Muhler

Hyla Video Jonathan Hyla

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