ACTIVATION

the Alienist launch party

Sundance Film Festival 2017

YEAR

2017

LOCATION

Park City, Utah

PROGRAM

Experiential brand activation
Sundance Film Festival

CLIENT

CIVIC Entertainment, TNT, TBS

PROJECT DESCRIPTION

During the 2018 Sundance Film Festival, TNT launched their new star studded show the Alienist, starring Dakato Fanning, Daniel Bruhl, and Luke Evans. The show is a dark, Macabre, richly textured psychological thriller set in New York City in 1859 based on the best selling book by Caleb Carr.  Honestly for us the show’s vibe was a design palette dream come true to work with. 

We are always grateful the ever talented CIVIC entertainment for inviting us to be a part of the process.  Events like this are ona short timeline, we had about 30 days to create concept designs, moodboards, drawings, renderings, move into fabrication in our shop, then deploy on site and install everything.  We also created the graphics package, as well as all interior selections, it’s a bit insane, but we believe you need to chase every detail through from beginning to end! 

STUDIO TEAM

WOW atelier; Gregory Walker, Benjamin Wiemeyer, Jon Turkula

COLLABORATORS

CIVIC Entertainment; Jennifer Boardman, Elizabeth Cothern,

REXX Studio; Cristopher Henderson

TMP; Trevor Muhler

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